We are over halfway towards our total of £400 required to help fund the recording and release of ‘Pished & Fabulous’. There’s 39 days to go, which means hopefully things will go well. Haven’t checked it out yet? Pre-order the album here. Already pre-ordered? We love you.
One of the things that nobody told us about doing a Kickstarter was the amount of shiite you get in the inbox as a result. People begging you to listen to their expert advice, or to pay them to tweet your project to millions of disinterested followers.
Rather than ignore them, we decided to reply personally to each one.
Firstly, here’s a monster-sized message from one ‘Harry Cotgrove’ (too long to screenshot):
I hope you’re well, cool project!
I launched my first Kickstarter project in 2016 for my innovative pet product. However, I struggled to get exposure and traffic to my campaign page. I was inundated with emails from PR agencies promising all sorts of things. I spent alot of time and money on these methods in my desperate state to get my project funded. Some never replied, some returned little solid results and all were ineffective for the amount of money I spent. I turned to marketing via email to gain exposure for my project and as a result I sent out many, many emails.
As a result of this, over the following two day’s I was on a radio show, featured in three local newspapers and two national newspaper’s in the UK including The Daily Mail (see it below). My Kickstarter traffic shot up and backers flooded in. I realised I didn’t need an expensive PR agency i just needed crucial contacts in important places.
Since then, I have spent weeks compiling an up to date list of important journalists with national and international newspapers, influential bloggers, the top twenty Pintrest users and websites to submit new products to. All of these can propel your crowdfunding project to the masses and gain you massive exposure. (I wish i had these lists at the start of my campaign!) Simply write a press release (I can help you with this) and send this out to all the contacts, if you have a sensible goal you will realistically only need 2 or 3 out of the hundreds of contacts to feature you for your traffic and backers to shoot up!
I’m sharing these lists with you starting at just £10/$14 – for 100 email addresses on my website (www.londonandcastle.com) and I would like to take this opportunity to wish you every success with your project!
and our response:
and this wonderful offer from Kevin Espinosa, who has over 1 million GUARANTEED Twitter users who would hear about Pished & Fabulous:
Here was ‘Roy J’ of speedylancer.com, who thought we were a tech startup:
We set him right:
Sarah Edwards’ $99 marketing plan from digital-oysters.com
we weren’t a fan:
Jake B had something to sell…
So did we…
and finally… James Westinghouse of thesocialmarketingteam.com who wanted to tell us all about how great social media is:
We gave him a counter offer:
Sadly nobody has responded to any of our messages yet. How are they meant to expect to do successful business when they don’t reply?! At least this way their idiocy will be immortalised forever in Google search.